LCS Hero Teemo Figure

2020 | Riot Games, NA Esports (In-House)

Project Description

Towards the end of 2020 LCS Summer I had an idea, did vendor and budget research, made a pitch deck, and got the approval to take on a secret and creative passion project to design a token of appreciation for my team. They’re the unsung heroes who demonstrated resilience and adaptability to keep the LCS thriving even during a global pandemic.

For the concept design, I drew inspiration from a combination of the Technical Difficulties Teemo graphic we use on broadcast, Super Teemo skin splash art, and existing Teemo figures. And since I was juggling this project with my day job and out of practice, I commissioned the concept drawing and 3D modeling. I provided feedback and direction to maintain LoL IP even though this was an in-house gift and not intended for any storefront.

I modeled the box after existing LoL figure boxes but gave it a unique series identity and made the package design reflect the last graphics package style before the LCS rebrand—so this also doubles as a time capsule of old logos. The gift lived up to its associated year because it arrived fashionably late (2022!) due to production delays and disrupted supply chain issues.

Skills

Creative Direction

Art Direction

Graphic Design

Product Design & Development

Packaging Design

Costing & Budget Tracking

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Concierto De La Noche Vinyl